Category Management – Blended Learning

This is a screenshot of one of the cards used in the gameplay and doubled as a take-home just-in-time tool for each participant.

Project Goal: Category Management (CATMAN) tools and their uses is a complex concept. Many CATMAN professionals do not leverage them fully and, sometimes, not even correctly.  This energy company would offer 2-day weekend workshops to address this challenge.  We were approached to create a blended program to enrich the training.

Method: I collaborated with our subject matter expert to create a scenario-based case study style eLearning Module. Then we made a card for each tool type. See the instructions below to review what the participants were asked to do. 

Result:  The process was very well received and participants noted that it was fun and effective.

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